Aug 19, 2025 | lawyer marketing training
How Online Visibility Transforms Legal Practices With the surge of internet users, online visibility has become crucial for businesses across sectors, including the legal industry. For law firms, the benefits of a strong online presence go far beyond traditional client...
Sep 5, 2024 | lawyer marketing training, Legal Industry, market research, Marketing 2024
Understanding Recent State Laws on Geofencing and Health Care Services Summary Question: How do recent state laws impact businesses using geofencing for health care services? Summary Answer: Recent laws in Washington and New York restrict the use of geofencing for...
Jun 20, 2024 | lawyer marketing training, Legal Industry, Uncategorized
Understanding the Distinction: NEED vs. WANT Q: Do law firms need marketers to thrive? A: While law firms may not need marketing to survive, they should want it to thrive, as effective marketing can significantly enhance their quality of life and business success. The...
Jun 6, 2024 | lawyer marketing training, market research
How Law Firms Can Best Represent Themselves Online As we venture deeper into the digital age, law firms—like every other professional service—are grappling with a two-pronged challenge. First, how to effectively and authentically transition their traditionally offline...
Jun 5, 2024 | lawyer marketing training, Marketing 2024
Ownership of Digital Assets: The Battle for Social Media Accounts In an intriguing verdict on June 16, 2023 , the Southern District of Florida Bankruptcy Court delineated an innovative framework to decide ownership rights pertaining to corporate social media accounts....
May 28, 2024 | Content Marketing, lawyer marketing training
Using TikTok to Market Your Law Firm Welcome to the world of TikTok marketing for law firms. TikTok, the platform known for its short, engaging videos, has become a sensation in recent times, attracting a diverse and dynamic audience. While it may not be the first...
